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Theories and practical ways of creating a world-class customer experience ecosystem.
The article “Outsourcing 2.0, the future”, that I wrote on 24th of Feb 2019, has been generating a lot of interest in the BPO industry as a result of which my inbox is full of requests for a write up addressing the specifics of the Indian BPO/BPM industry, so here I am! I’ll link the…
The relationship between a customer and a brand revolves around a multitude of interactions that happens between them in the course of their journey together. Customers expect to get all that they have signed up for and more without having to pay extra and the brands wish to make use of every possible opportunity to…
All that glitters is not gold, this golden phrase applies to customer centricity just as much as it does to other things. If you were to look at one common publically pronounced feature between organization of all scales and statures: old and new age and also between successful, just hanging around and stark failures; you’ll…
It is impossible to attempt predicting the future without taking history into account; the posterior view of linear time. The history of outsourcing is intensely integrated into the history of the growth of the modern business enterprise, many believe that it rose in the second half of the 19th Century. Historians and economists in the…
Between customer experience, culture & transformation I’ve written 10 articles (will list and link them at the end of this one) in last two years alone: collective views on organizational set up has also emerged as most liked and read category of all my articles, a close 2nd being my thoughts on politics, history and…
Hi People, How have you been? Thanks for your time and suggestions on the last article .. I appreciate every minute that you spend on my blog and deeply care for the suggestions and recommendations that you make. Many of you have requested that I keep the customer experience series going. Your wish is my…
Agreement on the need to retain customer is easily arrived at, not too many views against this motion is voiced because it is no longer a closely guarded secret that mighty aren’t those who acquire customers at the rate hurricane destroys whatever comes in its way alone but also those who retain a great majority…
Many of you wanted me to follow my blog : Customer Experience – It matters! ( http://lkstates.blogspot.in/2017/10/customer-experience-it-matters_28.html ) up with an article on “customer feedback management”, so here it is! The fundamental question; whether or not your product/services has it, gets answered fairly and squarely in the first few rounds of customer acquisitions. Is your product…
It’ll be wrong to assume that organisations do not know how important customers are to them, at the end of the day, without a paying customer even gold is just a yellow metal sitting on a shelf gathering dust! Six Sigma, Lean, JIT, TQM etc become buzz words of Indian business word cloud in the…
